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Tomorrow's leading companies will succeed not by battling competitors but by creating new uncontested market space. COURSE PROFILE The formal structured business planning process. Assessing advantages of the formal planning system - Engaging in an interactive strategy development workshop and presentation Planning staff roles. Understanding the role and benefits of strategic programmers - Utilising strategy finders Continuous business improvements Scenario planning. Prioritising strategies permeating the enterprise Strategic direction and guiding priorities. Organic growth - Considering diversification opportunities - Developing strategies for integration and specialisation The perils of growth. Determining future profitability The rising imperative of creating new market space. Expanding existing industry boundaries - Assessing profit opportunities of new markets Practical frameworks for capturing new markets New industries of recent times. Analysing business launches of leading companies - Leading edge companies with declining performance - Value innovation as a cornerstone of business Formulating and executing new market strategies. Maximising opportunities in a new market Reaching beyond existing demand. Getting the strategic sequence right - Uncovering the blocks to buyer utility - Being innovative in pricing models SKILLS ATTAINED Developing comprehensive strategies Scenario planning Writing a business plan Developing strategic plans Valuing a company or opportunity Creating business forecasts Designing a planning structure Refined leadership skills Innovation skills Assessing profitability

Tomorrow's leading companies will succeed not by battling competitors but by creating new uncontested market space. COURSE PROFILE The formal structured business planning process. Assessing advantages of the formal planning system - Engaging in an interactive strategy development workshop and presentation Planning staff roles. Understanding the role and benefits of strategic programmers -...

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