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Today?s creative & cultural industries demand flexible people who know how these industries work as businesses, understand the legal and creative context, the centrality of ideas and the use of technology, and yet who have specialist skills too: this programme lets you choose these ? from Design, Events, Fashion, Film, Heritage, Journalism, Marketing, Public Relations & Communication, Sport, Tourism and TV. You can choose from all these specialisms because of Caledonian?s proven professional expertise in teaching these industries at postgraduate level. What you'll learn You will study the policy and regulatory issues which shape the creative and cultural industries competing ideas of creativity and business models for turning ideas into success and revenue and how central Web 3.0, digital technologies and communication media and strategies are to conceiving and marketing new creative ideas across different sectors and platforms. After that, you choose your ?Themes?, which make up the rest of your course You might want to develop your writing skills for media, so pick Film, TV and Journalism. Or perhaps you?re drawn to putting on shows, so might choose Events, Fashion and PR. The precise combination is up to you. You must follow at least one ?Theme? comprising two modules through your programme. You can finally develop one or two of those specialisms into your own preferred precise area or topic for planning and producing your final Masters Dissertation, Practical Project or Portfolio. Career opportunities Graduates might reasonably expect to be able to secure entry-level jobs in a wide range of creative and cultural industries, dependent party on their ?Theme? choices while on the programme.

Today?s creative & cultural industries demand flexible people who know how these industries work as businesses, understand the legal and creative context, the centrality of ideas and the use of technology, and yet who have specialist skills too: this programme lets you choose these ? from Design, Events, Fashion, Film, Heritage, Journalism, Marketing, Public Relations & Communication, Sport,...

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