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Course Content Degree Characteristics Students will demonstrate a command of Design Management in the context of international business. In particular, they will show an understanding of the need to incorporate innovation and creative awareness in the key areas of design, resources and e-business. A subject related to Design Management in the context of Global Business is required for the dissertation. The first three semesters are common to all degree pathways (i.e. Global Business & Design Management, Global Financial Management and Global Marketing Management). Students may choose any one of the degree pathways offered up to the end of the third semester. In the final three semesters, you will be able to take a combination of General Core and Pathway Modules and a selection of Pathway-focused and Free Choice Electives. Future possibilities The degree is an excellent choice for students who wish to work in the following areas: Advertising/branding agencies Public relations agencies Publishing houses Creative industries Management consultancies Research and development Course Structure Level 1 Business Communication ICT Skills Economics for Business Introduction to Global Business Principles of Business Law Foundations of Global Political Economy Research Skills Quantitative Business Analysis Introduction to Management Principles of Marketing Financial Accounting Level 2 Human Resource Management Issues in Contemporary Management Marketing Communications Managment Accounting Managing Design for Business Business Planning Principles of Design Management Choice of TWO Pathway Electives Choice of ONE Free Choice Elective Level 3 Dissertation: Proposal & Lit Review Corporate Strategy Dissertation : Design & Submission Design Management in Practice

Course Content Degree Characteristics Students will demonstrate a command of Design Management in the context of international business. In particular, they will show an understanding of the need to incorporate innovation and creative awareness in the key areas of design, resources and e-business. A subject related to Design Management in the context of Global Business is required for the...

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