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Chartered Institute of Marketing (CIM) Professional Certificate

Leeds Beckett University

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Course Description

The Professional Certificate in Marketing is ideal for marketers who are concerned with the marketing process at an operational level with a future marketing management role in mind. The content of the course has been put together following consultation with employers to ensure that they gain relevant competencies for various stages of their marketing career. The CIM Professional Certificate employs a variety of teaching and learning strategies including lectures, small-group discussion and seminar presentations. Students are required to read prescribed texts in advance and to engage in critical discussion led by a tutor who is expert in the field.

The Professional Certificate in Marketing is ideal for marketers who are concerned with the marketing process at an operational level with a future marketing management role in mind. The content of the course has been put together following consultation with employers to ensure that they gain relevant competencies for various stages of their marketing career. The CIM Professional Certificate...

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