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Internet, online databases and print media The most important competence of a CI Researcher is retrieval of relevant data. Even professionals tend to act on the next best results given by search engines like Google. Comprehensive and thorough results cannot be expected this way. Learn the principles of CI research from initial determination of the research problem to the presentation of results. The specifics of different information media and research strategies are shown with live demonstrations, reinforced with exercises. This workshop is geared towards professional researchers, analysts, information brokers and journalists, who regularly search for market, competitor, financial or technological information. Workshop foci Organizing the research process Role of the research process within the competitive intelligence cycle Effective Research: 4 steps: Key Intelligence topics, Collection Plan, Research, Evaluation Searching the Internet Professional Research is not surfing the web (including 50 information re-sources) Internet-Research Surface web/Deep Web, structure/size, sta?tistics, limitations Search engines How search engines work, comparison of the most important search engines and meta search engines Specific search engines Searching for news, blogs, podcasts, boards and portals Expert search strategies Generic search strategies, expert search, searching tools/automated search CI-research Website analysis, watching the competitor, information reliability Using online databases Resources for the professionals (including resource indices for all industries) Searching online databases Research process, hosts, support, costs Secondary research sources patents, market research, statistics, finances, legal information, books, academic papers, newspapers, people, strategies, market/technology trends Resource indices for CI-professionals Case study Each research step is carried out with an industrial competitive research case study More Information

Internet, online databases and print media The most important competence of a CI Researcher is retrieval of relevant data. Even professionals tend to act on the next best results given by search engines like Google. Comprehensive and thorough results cannot be expected this way. Learn the principles of CI research from initial determination of the research problem to the presentation of results....

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